You will need lots of money, time, and resources to develop a single feature. It is, therefore, devastating if the user fails to discover a feature. As an app developer, you have a short period to convince an app user to stay. When an app is launched, the user does not expect a long step-by-step tutorial. If you want to encourage users to use the app actively, make the experience beneficial, interactive, and delightful. It can be achieved, by implementing walkthroughs and in-app nudges to help users discover specific content. Contextual nudges. A nudge is a subtle push that encourages an app user to choose the best action within the product. It significantly influences users’ decisions and behavior. To understand the user’s perspective, collect the user’s data from multiple sources. Communication with a user is highly personalized if it is backed by data. Build context in the following ways: Gather data from several channels. Analyze the behavior patterns of the user. Determine the moment the user is most likely to use a feature, then decide the app actions that correspond to it. Break down user interaction into an insight. Create user segmentation. Find out if the nudge is relevant to all users performing a specific action. Build the app’s user flow. A nudge should be: Subtle. Able to relate to the user’s context. Non-intrusive. Depending on the user’s need, a digital nudge can either be informational or instructional. Contextual nudges are essential because of the following: Smoother onboarding. Faster conversions. Increased engagements. Lesser drop-offs. Better feature adoption. Humans are habitual creatures that resist change. It is essential to persuade an app user to click through the relevant features. In-app nudges will alter the behavior and motivate the user positively to take the best action. What are the impacts of nudges on business metrics and goals? Feature adoption. It is when app features are continuously used. It is an indicator of product engagement and adoption. The feature adoption rate is impacted negatively if a feature fails to be discovered. Nudges attract users’ attention toward a specific feature and encourage them to take action. It helps the user to build a habit of engaging with a specific feature leading to adoption. User retention. It is when a mobile-related business can maintain its users for a certain period. If users keep using your app, the product experience must be good. Get the users started on the app by helping them discover necessary features. User experience. To retain users, prioritize their experience. The use of nudges improves the overall user experience and compliments the app’s design. User engagement. A subtle nudge communicates the right information at the right time. Conclusion. With contextual nudges, the user’s data is collected from various sources. This information is useful if you need to better understand the user’s perspective. In-app nudge should be non-intrusive, subtle, and relevant to the user’s context. Contextual nudges lead to faster conversions, smoother onboarding, better feature adoption, lesser drop-off, and increased engagement.
Install Improve Feature Discovery
Step 1
Installing a modpack using the Technic Launcher is easy. If you don't already have the launcher downloaded, visit our download page to get the latest version.
Step 2
Type in the modpack name (Improve Feature Discovery) or paste the following url into the search box.
Step 3
Finally, click Install at the bottom right of the launcher after you select Improve Feature Discovery from the list on the left. The launcher will handle everything else!